Amol Waishampayan, co-founder, fullthrottle.ai Agency leaders love to talk about attribution, outcomes and optimization. But when sitting with an agency CFO, the conversation shifts fast. It’s not about campaigns, it’s about capital. Most CFOs, whether at a holding company or an indie shop, quietly wake up thinking about the following: profit erosion hidden in daily [……
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Why scalable agency growth relies on ad tech built for CFOs
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