AUSTIN, Texas—Peachtree Group announced it has begun construction on a 480-room dual-branded Embassy Suites by Hilton and Tempo by Hilton in downtown Austin, marking one of the group’s most significant hotel developments to date.
The 30-story development will include 480 guestrooms across Embassy Suites by Hilton and Tempo by Hilton and is expected to open in early 2029. Peachtree and Merritt Development Group are co-developing the project, with DPR Construction serving as general contractor and global design firm DLR Group serving as architect and interior designer.
Project Details
The hotel will offer a range of upscale amenities, including an approximately two-story lifestyle restaurant, a rooftop bar and lounge with views of downtown Austin, an Embassy Suites restaurant and bar, a Tempo café, meeting and event space, and a fitness center. The development is situated in downtown Austin, surrounded by approximately 14 million square feet of Class A office space and near many of the city’s primary business, leisure, and entertainment attractions, including the Texas State Capitol, the University of Texas at Austin, Sixth Street and the Red River Cultural District.
The project will combine Embassy Suites’ full-service, all-suite offering with Tempo by Hilton, Hilton’s lifestyle brand designed for modern travelers. The dual-brand strategy is designed to appeal to different guest segments while allowing the hotels to share amenities and operating infrastructure.
Statements From Leadership
“Austin continues to distinguish itself as one of the country’s most dynamic growth markets, and we believe this is an exceptional location for a development of this scale,” said Greg Friedman, chief executive officer and managing principal of Peachtree Group. “Bringing Embassy Suites and Tempo together allows us to serve a broad range of business, group, and leisure travelers while creating a differentiated hospitality experience in the heart of downtown. This is a significant investment in Austin and reflects our conviction in the long-term growth of the city.”
“Austin’s continued evolution as a corporate, entertainment, and tourism destination makes this an exciting time to bring a project of this caliber to downtown,” said David Merritt, president and owner, Merritt Development Group. “The location at Fifth and Lavaca puts the hotel at the center of everything that makes Austin such a compelling destination. We are pleased to once again partner with Peachtree to bring this development to life.”
