Media Briefing: BuzzFeed’s $120M sale marks another step in the repricing of digital media scale

Thursday, May 14

Media Briefing: BuzzFeed’s $120M sale marks another step in the repricing of digital media scale

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‘We should own it’: Hershey’s programmatic chief on AI agents and media mix modeling

Marketers put up guardrails as AI agents reshape programmatic buying

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‘We should own it’: Hershey’s programmatic chief on AI agents and media mix modeling

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Media Briefing: BuzzFeed’s $120M sale marks another step in the repricing of digital media scale

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