With the World Cup around the corner, media buyers expect streaming prices to soar

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With the World Cup around the corner, media buyers expect streaming prices to soar

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Media Buying Briefing: What buyers got out of the NewFronts and expect to happen in the upfronts

By Europe NewsApril 13, 2026

As the Newfronts try to show off better tools, content and measurement,…

With the World Cup around the corner, media buyers expect streaming prices to soar

By Europe NewsApril 13, 2026

Forecasts suggest that late-stage bids for World Cup inventory could see marketers…

In Graphic Detail: New data shows publishers face growing AI bot, third-party scraper activity

By Europe NewsApril 13, 2026

New data shows publishers face a surge in AI bots and third-party…

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Media Buying Briefing: What buyers got out of the NewFronts and expect to happen in the upfronts

With the World Cup around the corner, media buyers expect streaming prices to soar

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Media Buying Briefing: What buyers got out of the NewFronts and expect to happen in the upfronts

With the World Cup around the corner, media buyers expect streaming prices to soar

In Graphic Detail: New data shows publishers face growing AI bot, third-party scraper activity

Media Buying Briefing: What buyers got out of the NewFronts and expect to happen in the upfronts

With the World Cup around the corner, media buyers expect streaming prices to soar

In Graphic Detail: New data shows publishers face growing AI bot, third-party scraper activity

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With the World Cup around the corner, media buyers expect streaming prices to soar

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