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Home»Technology»The Guardian bets on unified programmatic ad selling as curation gains ground

Technology

The Guardian bets on unified programmatic ad selling as curation gains ground

By Europe NewsJune 18, 2025No Comments1 Min Read

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The Guardian bets on unified programmatic ad selling as curation gains ground

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The Guardian’s CPMs have been surging as a result of accelerating PMP selling and curation, the publisher claims…
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