OpenAI’s Meta makeover

Facebook’s meteoric rise two decades ago offers OpenAI a rich but potentially treacherous playbook for the ChatGPT maker to defend and expand its lead in the consumer AI market.Why it matters: Facebook, now Meta, turned its billions of users’ personal data into an advertising goldmine — and that road looks like OpenAI’s most likely path as it seeks to fund its fabulously expensive operations.Driving the news: OpenAI will begin testing ads on ChatGPT this month…
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