Brands are boosting their retail media spending as networks drive sales and customer growth, according…

Ars X Machina has commercially its agile mix modeling proprietary platform, which aims to deliver…

That transformation has been years in the making. It started with Marcel in 2018 (before…

BOK on the future of agentic advertising, the death of the platonic era of buy-…

Samsung is back with another event this fall, which it has dubbed Worlds Wide Open.…

DirecTV will begin replacing your TV’s screensaver with AI-generated ads thanks to a new partnership.…