Author: Europe News
‘Production is a big topic right now’: With AI moving beyond media, Publicis turns toward creative
The holdco is positioning AI as core infrastructure for ad production not just media buys…Read More
Despite concerns around brand misuse and IP, most marketers are sticking to traditional strategies…Read More
Despite the potential crackdown, both creators and marketers broadly view YouTube’s updated policies as a positive move. They believe it indicates that the platform is paying…
Traditional ad models may no longer deliver the revenue publishers need, but better audience strategies can. With privacy regulations tightening, the role of third-party cookies evolving…
Dow Jones futures edge higher on upbeat Netflix’s earnings, Michigan sentiment data eyed
Dow Jones futures tick up on strong second-quarter earnings show from streaming giant Netflix.Investors await quarter earnings from American Express and 3M, and flash Michigan sentiment…
Further consolidation seems likely; the firmer underlying tone suggests a higher range of 1.3390/1.3465. In the longer run, Pound Sterling (GBP) view is still negative against…
The US Dollar treads water against the Yen amid the positive risk sentiment.Political uncertainty and concerns about trade tariffs keep the JPY on its back foot.USD/JPY:…
US Dollar (USD) was a touch softer this morning on comments from Fed’s Waller. DXY was last at 98.37 levels, OCBC’s FX analysts Frances Cheung and…
The dollar index is on track for a second consecutive week of gains, having rallied over 2% since the 1 July low of 96.50. While modest…
Market research by James Brand, Ayelet Israeli and Donald NgweJuly 18, 2025Illustration by Sandra NavarroPostSummary. Leer en españolLer em portuguêsPostIn the early stages of innovation, companies face…
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