Author: Europe News

Newsweek is aiming to cut its reliance on digital ads from 63% to 55% of revenue next year…Read More

Agencies and brands are cautiously testing conservative media buys, partnerships and messaging as brand safety concerns shift…Read More

Google has updated Performance Max with new Channel Performance reporting, in an attempt to address marketers’ frustrations…Read More

Digiday’s 2025 Influencer Index measures the impact influencers have on consumers’ purchasing behaviors. This first installment looks specifically at Instagram…Read More

This week’s Future of TV Briefing recaps what brand and agency executives had to say behind closed doors at last week’s CTV Advertising Strategies event in…

Columbia University to pay over $200 million to settle Trump probesRead More

US-South Korea trade talks canceled over Bessent scheduleRead More

Yen, euro lifted by progress on tradeRead More

Japan’s factory activity slips into contraction in July, PMI showsRead More

S&P 500 and Nasdaq rally to record highs on optimism about trade dealsRead More