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25 Affordable Target Beauty Goods That’ll Help You Start A Simple Skincare Routine
Because glowing up shouldn’t mean breaking down your budget.
1.
A lightweight gel cream moisturizer that makes simple skincare feel like a breeze. Just smooth it on and let it leave your face feeling absolutely PLUSH, perfectly softened, and hydrated all the livelong day.

2.
A sport sunscreen spray with SPF 50 because sunburn is so not cool nor worth the pain. Protecting your skin while you break a sweat, however, is always in season, plus it’s the base of ALL essential skincare and the spray makes it easy as pie to re-apply.
3.
A Tula face cleanser that is my absolute favorite (and a rightful cult favorite) and sells every 30 seconds — that’s how darn great it is. It leaves your skin feeling fresh, hydrated, and oh-so-glowy without stripping away moisture. Honestly, it’s a game changer for anyone serious about their skincare routine, and it couldn’t be easier to use. I apply mine every AM and PM.
Target
Promising review: “This product is so amazing! I can see the gunk of impurities drying up and coming off once I use an exfoliating scrub! It’s phenomenal. I love it!! Second purchase!!” —Ghostface Reviews
Price: $14+ (available in three sizes)
4.
Or an E.l.f. daily cleanser chock full of skin-lovin’ ingredients that’ll wash away the day while keeping your face fresh, happy, and glowing. Your skin deserves all the TLC without the $$$ price tag or effort, after all.
Target
Promising review: “After my skin went wild after having my first child, a close friend recommended this line (I never would have given it the time of day if she hadn’t, to be quite honest) and it had SAVED my severe postpartum acne!!! My skin is almost 100% clear, and it feels great!” —Kpa145
Price: $6
5.
A simple, yet highly effective bag of Epsom salt that’s been used for centuries for soaking, soothing sore muscles, and turning one’s bathtub into a 5-star spa experience. Simply sit back and enjoy it.
6.
A water-based Good Molecules hyaluronic acid serum to drench your skin in deep, bouncy hydration, leaving you feeling as plump and dewy as a freshly misted orchid. (No gardening experience required.) 🌺
Target
Promising review: “I usually use a more expensive hyaluronic acid. I ran out, and it was on backorder. I figured for around $6, I’d give this a go in the interim. Dang. This stuff is nice!! I’ve tried a lot of these serums and have struggled to find ones I like. They’re usually sticky, expensive, don’t spread well, etc. This one is a little sticky, but a little of it goes a long way, and it’s super hydrating. Honestly, if my usual one wasn’t already in the mail, I’d cancel it and fully convert over to this one. I probably will after the bottle of the more expensive stuff runs out.” —Ashley
Price: $5.99
7.
A Good Molecules Yerba Mate wake-up eye gel that’s basically a shot of espresso for your under-eyes, no barista or time wasted waiting in line at (and getting to) the coffee shop required.
8.
An award-winning Honest Beauty hydrogel moisturizer so freakin’ good, you’ll want to stockpile it in case it ever disappears from shelves. Lightweight, refreshing, and hydrating, it’s like giving your skin a daily drink of H2O.
9.
A Jergens cherry almond moisturizer that’s *cherry-picked* for ultimate softness. I mean, truly the almond joy your skin’s been craving: rich, silky, and nut-urally irresistible. 🍒
Target
Promising review: “This has always been my favorite lotion. Love how it smells and leaves my skin feeling soft.” —Caligirl73
Price: $5.69+ (available in three sizes)
10.
An alcohol-free and unscented facial toner, which truly sets the *tone* for great and easy skincare. Reviewers herald it as an absolute lifesaver for dry, stressed-out skin, as it leaves your face hydrated, refreshed, and ready to take on the world (or at least the next step of your routine).
Target
Promising review: “This toner has been a game changer for my skincare routine! I love that it’s gentle on my skin yet still effectively removes impurities and balances my complexion. Since it’s alcohol-free, it doesn’t dry out my skin or cause any irritation, which is a big plus. The unscented formula is perfect for anyone with sensitive skin or those who prefer a more neutral experience. I’ve noticed my skin feels smoother, hydrated, and refreshed after each use. The packaging is simple and easy to use, and a little goes a long way. This toner has quickly become a staple in my daily skincare regimen, and I highly recommend it for anyone looking for a gentle, non-drying toner.” —A complete set
Price: $11.49 (also available in rose petal, lavender, and cucumber scents)
11.
A nourishing vitamin C serum that is ~extremely~ effective at tackling acne, as it’s made with niacinamide and salicylic acid to smooth and brighten your skin, protect it from environmental stressors, *and* help banish acne before it even tries making its big breakout, so to speak.
Target
Promising review: “This product fully saved me from my acne. I struggled for so long with deep acne that would pop up and not go away. Now, I put this on right when I see something, and it disappears. I put it on nightly — before moisturizing and after washing my face — where I usually have acne pop up (jawline and chin), and my skin has looked so good. Thankful I found it!” —anon
Price: $31.99
12.
A dark spot remover featuring powerful plant-based acids to gently brighten, exfoliate, and help even skin tone… plus fade away dark spots faster than you can say, “Alexa, please repurchase this.”
Target
Promising review: “It works with continued and consistent use. It fades away dark spots, no lie. I have no incentive whatsoever to come on here and post a review, but it was that good I had to. I’ll be honest, I thought it was going to be another Target run buyer’s remorse, but it proved me wrong. God bless!” —Sjjoylove
Price: $21
13.
A pack of Neutrogena makeup-removing wipes to prevent mascara stains and makeup streaks (and just general grime, sunscreen, and dirt) from turning your pillowcase into a piece of modern art by morning. These are gentle on your skin, so you don’t have to worry about them drying it or causing irritation.
14.
A jar of Aquaphor healing ointment that’s basically the MVP of your affordable skincare stash, as it’s soothing, multi-tasking, and always there to save the day (or your lips, cuticles, elbows… you name it).
15.
A brilliant Black Girl Sunscreen SPF 30 made by women of color to protect your skin from sun damage while adding much-needed moisture. Bonus: it won’t leave an annoying white residue behind as it dries completely clear. The hardest task you have? Reapplying every two hours.
Target
Promising review: “Amazing!! New staple in my skincare regimen. I added sunscreen to my regimen for a few reasons. I added a new product to help with a few stubborn acne scars. I also have dry sensitive skin, but winter has been kicking my skin’s butt this year. By itself, it is very moisturizing without being greasy. Paired with my actual moisturizer, they are perfect and layer so well. They give my skin the dewy look and feel. You don’t need a lot. Just a small squeeze and you’re good. 10/10 recommend!” —Experiment626
Price: $19.59
16.
An exfoliating glow tonic perfect for transforming tired, lackluster skin into a vibrant, radiant canvas. Packed with skin-loving ingredients, it gently buffs away dullness while leaving you with a refreshed, lit-from-within glow.
Target
Promising review: “This is really good. I don’t typically purchase skincare products that are not medical grade, but I had been eyeing this for years and finally decided to cave since it has glycolic acid, and my skin loves glycolic acid. I’m able to use it twice per day and, yes, it works! It gradually made my skin even and glowy. I love how gentle it is, but effective. Will continue using it in my skincare routine.” —Cat
Price: $15+ (available in two sizes)
17.
A Pacifica vitamin C booster serum made with stabilized vitamin C and glycolic acid to help brighten and refresh clogged, dull skin. It’s a little miracle worker in a bottle, gently exfoliating and revitalizing your complexion for that fresh glow you’ve been craving…no effort on your end required.
18.
A Hero Cosmetics glow balm to deliver a natural, dewy finish while nourishing your skin with a dose of hydration. Perfect for adding that instant luminous glow to your face; it’s like your very own pocket-sized on-the-go highlighter. No brush needed, either.
19.
A decadent organic facial oil with nourishing botanicals to leave your skin feeling silky smooth and looking absolutely radiant. Apply it directly to your skin or mix it into your cream foundation or primer for a dewy look. Easy peasy.
20.
An anti-chafe balm which makes for a real skin saver on hot days or during long walks and runs. Glide it on in the morning to prevent dreaded friction, redness, and irritation between your thighs.
21.
A water gel face mask with niacinamide to truly re-dew your complexion at an unbeatable price point (seriously, it’s less than your morning latte). Niacinamide can help with acne, enlarged pores, inflammation, and dull spots, among other benefits.
22.
A balancing Hero Cosmetics capsule toner that works to calm, hydrate, and refresh your skin with every swipe. Perfect for balancing your skin’s pH and giving you that extra glow, this toner is a must-have in your skincare routine.
Target
Promising review: “This toner blew me away! Absolutely the best toner for oily skin on the market. I have trouble with dehydration while treating my oiliness and stopping acne. A lot of other hydrating toners are expensive, break me out, or have irritating ingredients. This toner is so incredibly hydrating, soothing, and keeps my pores clear. Love that it is free of fragrance/essential oils, and is such a reasonable price! The cleanser in this set is also really great (have not tried the moisturizer yet). DEFINITELY RECOMMEND.” —Jo
Price: $7.79
23.
A hydrating foot and heel cream because, let’s face it, your feet deserve just as much love as the rest of you. This cream works wonders on dry, cracked heels, leaving them soft and smooth in no time.
24.
A delicious coconut shea sugar body scrub to buff away dead skin cells and leave you looking and feeling like you just got home from a tropical vacation. Balance your skin’s hydration and return it to its former glowing goodness with just one wash.
25.
And a soothing honey and almond gel mask that’ll have you saying, “Oh, honey, I look fabulous,” when you get a glimpse of yourself after using it. Ideal for all skin types, it’s like a nourishing snack for your face.
Reviews in this post have been edited for length and clarity.

